And Your Position Is ?

Salesman !
Regardless of the title we are given (sometimes in lieu of something else!) we are in the business of selling. Account Executive, Territory Manager, Sales Engineer, etc, we still need to remember to not get lost in the marketing mumbo jumbo and that our job is to sell.

During a conversation a few years ago with a young district manager, he discribed his job in management terms - account manager, district manager and new client procurement specialist. Upon being asked if he managed others he answered that his clients all had to be managed to ensure success in the territory. At no time did he mention that he had a product to sell and I found out later that he was doing "OK" but not great in his job. We discussed selling and in particular the mindset required for the job . I tried to get him to acknowledge that managing and selling are not the same and do require different thought patterns. The young man had totally bought in to "management of accounts" as the proper way to sell to clients and I don't believe that he ever used the word "sell" during our discussions.

Acknowledge your job to yourself and others. Without us, the world ceases to revolve !